path: root/site/db.json

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      "title": "Gaga's Workshop X Barneys New York",
      "menu": "Gaga's Workshop ",
      "description": "WE CONCEIVED 4 HOLIDAY WINDOWS WERE CREATED FOR GAGA’S WORKSHOP AT BARNEYS NEW YORK. GAGA’S CONSTELLATION WINDOW FEATURED FIRST-TO-MARKET SCREEN TECHNOLOGY, INTEGRATING A LIVE TWITTER FEED AND ALLOWING FANS TO SEND PERSONAL MESSAGES TO #GAGASTARS WHICH WOULD APPEAR IN REAL TIME.",
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      "description": "ARTWORK WAS PROJECTED ONTO ICONIC BUILDINGS THROUGHOUT EUROPE TO CELEBRATE THE TUMBLR ARTISTS, INCLUDING WRAPPING THE GALERIES LAFAYETTE IN OVER 2000 PRINTS. IN ADDITION WE  CREATED GIANT BALLOON SCULPTURES THAT WERE ERECTED IN UNION SQUARE DURING NEW YORK FASHION WEEK.\r\n\r\nHIGHLIGHTING DIESEL’S IRREVERENT CHARACTER AND REBOOTED THE TONE, WHEATPASTE POSTERS WERE UNBRANDED WORKS OF ART, INVITED COLLABORATORS TO THE TUMBLR MICRO-SITE, AND WERE POSTED IN 14 CITIES INTERNATIONALLY.\r\n",
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      "description": "WE PARTNERED  WITH TWITTER  AND INTEGRATED  PLATFORM  BETA-TECHNOLOGY FOR NICOLA FORMICHETTI’S RUNWAY SHOW TO CREATE AN  UNPRECEDENTED   DIGITAL EXPERIENCE. KEY FASHION INFLUENCERS  HOSTED A LIVE Q&A SESSION THROUGHOUT THE FASHION SHOW, COLLECTIVELY INVITING THE GLOBAL, DIGITAL AUDIENCE TO ATTEND THE SHOW WITH A FIRST-PERSON PERSPECTIVE.",
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      "id": "pepsi-challenge-ignight-the-light",
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      "description": "WE TEAMED UP WITH RENOWNED  PHOTOGRAPHERS  INEZ & VINOODH TO CREATE A MUSIC VIDEO REMIX  OF LADY GAGA’S NEWEST  SONG “DON’T FUCK WITH PARIS.” THE TRACK WAS EX- CLUSIVELY RELEASED ON SOUNDCLOUD GARNERING OVER 47 MILLION IMPRESSIONS UPON ITS DEBUT, AND WAS FEATURED DURING MUGLER’S SS/12 RUNWAY SHOW.",
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      "description": "LADY GAGA AND MAC COSMETICS LAUNCHED A CROWD-SOURCED INTERACTIVE EXPERIENCE. WE INVITED USERS TO UPLOAD PHOTOS OF THEMSELVES AT VIVAGLAM.COM, WHICH WERE THEN TRANSFORMED INTO A “SEQUIN” THAT BECAME PART OF A UNIQUE GARMENT DESIGNED BY NICOLA FORMICHETTI TO BE WORM BY LADY GAGA AT PARIS FASHION WEEK IN SEPTEMBER.",
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      "menu": "Gilt",
      "description": "IN TANDEM WITH THE LAUNCH OF “BORN THIS WAY,” WE TEAMED UP WITH GILT TO CREATIVELY DIRECT, CONCEPT AND STYLE AN EXCITING LINE UP OF GAGA INSPIRED MERCHANDISE AND NEVER-AVAILABLE-BEFORE ACCESS TO THE WORLD OF GAGA.\r\n \r\n",
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      "menu": "Diesel Accessories 2014",
      "description": "FOR DIESEL’S 2014 ACCESSORIES  CAMPAIGN, FORMICHETTI  TURNED  THE  SPOTLIGHT  ONTO BROOKE CANDY. WE CREATED A VIDEO SHOT  BY INEZ & VINOODH, CAPTURING  THE EROTIC, REBELLIOUS AESTHETIC SYNONYMOUS WITH THE BRAND.",
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